Expats.cz Social Media Package

Promote your services, products or events to new and engaged users across our social media accounts

Expats.cz Staff

Written by Expats.cz Staff Published on 01.01.2023 12:00:00 (updated on 10.01.2025) Reading time: 2 minutes

Social Media Package

With a combined 89K followers across our Instagram and Facebook pages and counting, our social media platforms will present your organization in a native format to new and highly engaged users. 

Key benefits:

  • High Visibility: Clients gain exposure to a targeted audience of English speakers in the Czech Republic, enhancing their brand recognition and reach.
  • Increased Traffic: Engaging content shared on social media can drive significant traffic to clients' websites, potentially leading to higher sales or inquiries.
  • Community Engagement: Clients can connect with the expat community, fostering relationships and building a loyal customer base through tailored content and interactions.
  • Exclusive Branding Opportunities: By partnering with Expats.cz, clients can position themselves as trusted brands within the community, benefiting from association with a well-regarded platform.

These advantages collectively contribute to enhanced marketing effectiveness and business growth for clients.


Boosted Instagram story and Facebook post

Our content team will utilize our Facebook post and Instagram story formats to share content about your business and boost the posts to maximize reach. We boost to our audience and look alike audiences for extensive visibility.

Use your existing Expats.cz articles and maximize their impact.  Links redirect users to the published content on the Expats.cz website. All designs will be in the Expats.cz style, aside from photographs and logos featured in the content, provided by your organization.

Price: 20,000 CZK + VAT

Promote products, services or events via campaign consisting of a picture, headline and CTA button. Links redirect users to partners' websites.

Price: 50,000 CZK + VAT for 3

The package includes the following:

(A) Boosted Facebook post

  • Your organization’s native content will be shared to our Facebook feed in our “headline post” format, featuring the article cover photo and headline
  • This will be accompanied by a short two-line caption, describing the main focus of the article
  • The link will lead to the content on Expats.cz
  • The post will be boosted (promoted) to maximize reach
  • The post will include a client tag

(B) Boosted Instagram story

  • Your organization’s native content will be shared on our Instagram Story in our “daily news” format, featuring the article cover photo, headline, short description, and link to the content on Expats.cz
  • The post will be boosted (promoted) to maximize reach
  • The post will include a client mention
Fb post & IG story example

Instagram Carousel

Instagram post in the carousel format focuses on strong visuals from clients  and an explainer text. Carousel is suitable for restaurants, cultural institutions, hotels and destinations. It is featured on Expats.cz feed “in partnership with” and it also appears on clients Instagram feed.

Price: 25 000 CZK+VAT

Instagram Reel

Instagram post in reel video format featured on Expats.cz instagram feed “in partnership with” and it also appears on clients instagram feed. Videos are either supplied by client and reel is creatively prepared by Expats.cz designers, or the Expats.cz designer will shoot the video in one location as per client wishes. 

Price: 40 000 - 60 000 CZK+VAT

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