Interview: Far East Movement

We speak with FM’s Kev Nish in advance of their July 17 Prague concert

Craig Monts

Written by Craig Monts Published on 13.07.2012 16:09:26 (updated on 13.07.2012) Reading time: 4 minutes

Far East Movement return to Prague on Tuesday, July 17 to perform at Roxy. We recently had a chance to speak to rapper Kev Nish – here’s what he had to say:

How would you describe your musical style?

Our style is a smashup style, smashing up old school & new school.. Our twist on pop music. For the sound Dirty Bass we took inspiration from the sounds & party chants from classic hip hop party records and bass records from the late 80s & early 90s and blended it with dance, house and pop music of now. Even our first album Free Wired was a smashup of all the genres & sounds off our playlist and the diverse music scene in downtown LA we grew up in.

Where do you get inspiration for your fashion style? Which brands are you currently into?

The Dirty Bass gear from the custom jackets to the fat gold chains to the new age boombox we call the Dirty Bass blaster is like our homage to all that classic party hip hop from the beastie boys, Run DMC, Rodney O and Joe Coolie, 2 Live Crew, LL Cool J & more. Whenever we write & produce & finish a song we always feel the song isn’t finished till we finish it visually, so we sit with our crew Transparent Agency in downtown LA and develop all the madness that comes out of our head. As long as it’s fun and can put the listener in a different world. As far as brands we’re down with anything from Dior, Vivienne Westwood, McQueen, Philip Lim, Starter, Pro Club from the Swap Meet, Jordan’s, haha anything fly.

Tell us more about Transparent Agency. What is it exactly & how did it come about?

Transparent agency is our team. For FM, the term agency is the new school crew of homies that are creative & inspired. TA is made of music vid directors, photographers, graphic designers, fashion designers, writers, producers… Like a fantasy factory crew of talent so we can do anything from our own album covers, photo shoots & web episodes to custom clothes, chains and music videos. We’re starting to get into marketing for brands n all kinds of craziness.

You guys talk a lot about networking in the press. What part has it played in the band’s development?

Networking has played a huge role in everything we’ve ever done. We’re grateful for all the amazing people that have created opportunities to help us do what we love. From the club to meeting people around LA, relationships are limitless in so many ways. The first relationships started by walking around LA with CDs and just meeting people and passing them around. We’ve been blessed to be able to build with the same people even now.

What advice would you give to up & coming musicians?

Definitely keep positivity around you and your team, cuz this grind is nonstop and a definite rollercoaster ride… And that positivity and faith and hope that God gives us gets us thru the craziness & puts us all in 1 direction and keeps the movement moving.

Have you guys played in Prague before?

Yes, we were in Prague a few months ago opening for our brothers LMFAO. Y’all know how to party & we had a blast. Just posted a pic on our Facebook of us backstage in Prague with Redfoo making a track.

FEATURED EMPLOYERS

Do you see any differences between the European audiences and the US ones?

We’ve noticed there’s a festival culture and mentality in Europe along with a diverse love for music that’s infectious. You feel that energy on stage and its inspiring to push harder.

Do you enjoy touring? Where has been your favorite location?

Love touring. Sometimes love our bunks more than our beds at home, hahaha. Too hard to choose a favorite spot… It’s like trying to pick a favorite song when there’s so much hot music to love, haha. Every city leaves something with us.. South America leaves us with a tan, Japan leaves us with some new fashion, Europe leaves us with some hot producers… Turn up the love round the globe.

Do you ever record while on tour?

For sure. We recorded this whole dirty bass album on the road in motel bathrooms, back of tour busses and green rooms… We just hooked up our computer with a mic and got to work. It’s dope to be able to get off stage and bring the energy from the crowd or the club into our music.

Does your environment affect your musical output?

The shows, the clubs, the people, our scene in LA all affect our music greatly. Environment inspires every bit of it.

What’s next for the group?

Just shot and released the music video for our next single, “Turn Up the Love”, off the Dirty Bass album and we’re working with Dosomething.org to inspire people around the world to turn up the love in their community by filming themselves doing good things in the community and sending them to us. We’re going to take all the footage and make an alternate video to Turn Up the Love made by the fans that we will be launching on our official Vevo and site.

Forthcoming releases, etc.?

Dirty bass! New album out now! Thank you!

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