Data from our 2022 readership survey, offers the latest insights about our audience including income, education, location, languages spoken, and buying behavior. The data is taken from the more than 900 respondents who completed our survey.
Nationalities
American (23%)
British (15%)
Czech (5%)
Indian (4%)
French (3.5%)
German (3%)
Italian (2.8%)
Other (37%)
Personal monthly income
100,000 CZK or more (20%)
70,000 CZK to 100,000 CZK (19%)
30,000 CZK to 60,000 CZK (38%)
10,000 CZK to 30,000 CZK (18%)
No income (5%)
Monthly household income
200,000 CZK or more (12%)
150,000 to 200,000 CZK (14%)
100,000 CZK to 150,000 CZK (21%)
50,000 CZK to 100,000 CZK (33.5%)
Less than 50,000 CZK (19.5%)
Reader age
51 and above (37.5%)
31 to 50 years (45%)
26 to 30 years (12.4%)
18 to 25 years (5.1%)
Languages spoken
English (98.3%)
Czech (34.7%)
German (19.5%)
French (19.2%)
Spanish (18.8%)
Italian (7.1%)
Audience attributes
Live in the Czech Republic (79.7%)
Speak English as a native language (49.1%)
Currently seeking a job (18.5%)
Identify as male (60.2%)
Identify as female (37.9%)
Has children under 14 years old (20%)
Uses private healthcare (39%)
Employment status
Employee (40.3%)
Business owner/C Suite (28.1%)
Manager (11.3%)
Student (4.9%)
Doesn't work (15.4%)
Highest completed education level
Bachelor's degree (36.1%)
Master's degree (35%)
High school (12%)
Ph.D. or higher (8.6%)
Other (7.2%)
Less than high school (1.1%)
What do our readers plan to do in the next 12 months?