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Jobs To Be Done in Practice


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We invite you to the second meetup in the #innovation track of Producttank Prague.

Jobs to be Done (JTBD) came out as the second topic of interest when we kicked-off Producttank last year so we’re very happy to announce that we managed to get together a number of JTBD practitioners who will share with us their practical knowledge using real life examples and case studies.

Signup using the meetup link.

The talks and speakers:

* JTBD then and now - Dominik Michna, Product Designer at Seznam
* JTBD in Practice - Tomas Bartl, Senior Innovation Designer at Direct People
* Product Therapy - Dominik, Tomas & Martin Cacky, Product Manager at Seznam

After the presentations we’ll have a Product Therapy (™) session.

This is the ultimate opportunity to:

* Get updated on the state of JTBD, its key players and existing inconsistencies
* Understand in what situations JTBD is relevant to use and what alternatives are out there
* Learn from how JTBD was used on several projects and what the effect was on the final product The Agenda:


18:00 - Registration and networking
18:25 - Welcome
18:30 - Dominik Michna; JTBD then and today
18:50 - Tomas Bartl; JTBD in practice
19:30 - Break, drinks, snacks :)
19:45 - ?? product therapy and networking

This event is free, in English and will take place at Drive House, one of the coolest places in Prague just behind Muzeum at the top of Vaclavske Namesti !

We are very happy with LMC, the company behind (amongst others) Jobs.cz, Prace.cz, Prace za Rohem, Seduo, sponsoring this event.

Oh, to refresh your knowledge on JTBD and prepare for the evening we recommend you to

Watch :

* Tony Ulwick : https://www.youtube.com/watch?v=G3ujSdu8mYQ&t=2042s
* Bob Moesta and Chris Spiek: https://vimeo.com/81153746


Alan Klement:
* https://jtbd.info/2-what-is-jobs-to-be-done-jtbd-796b82081cca
* http://www.whencoffeeandkalecompete.com/

What to bring:
Bring a critical mind and lots of questions ! This is the ultimate opportunity to get your questions answered. We'll be using SLI.DO so bookmark their page or install the app.

Important to know:
We'll not have any limit on signups but ask you to update your attendance here on meetup.

Rubešova 161/7









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